Marketing Communications Manager — B2B SaaS / Professional Services
Own MarComms for an AI-driven performance platform. Build brand, run demand, and turn insight into pipeline across AU/UK/US ASAP!
We usually respond within two weeks
Help senior leaders at the world’s top law, accounting, and consulting firms rethink how they develop and reward talent. You’ll own brand building and demand generation for an AI-powered performance and feedback platform used by Managing Partners, CEOs, and HRDs across Australia, the UK, and the US.
Why this role
Category momentum: Join a scale-up with deep roots in professional services and a modern AI platform that helps firms build high-performance cultures.
Strategic + hands-on: Mix positioning and storytelling with campaign execution, automation, and analytics.
Global reach: Own impact across AU/UK/US markets and work closely with senior stakeholders.
What you’ll do
Brand & Positioning
Build awareness across law, accounting, and consulting; craft messaging that resonates with C-suite buyers.
Keep our voice consistent across every channel.
Digital & Demand
Optimize the website and conversion paths for firm decision-makers; lead LinkedIn strategy for MPs/CEOs/CPOs/HRDs.
Run email and marketing-automation programs; operationalize buyer-intent to surface in-market accounts.
Equip BD with qualified leads and sales enablement.
Content & Community
Orchestrate research, podcasts, and webinars; turn client outcomes into compelling stories.
Build a community that brings senior firm leaders into our orbit.
Events & Partnerships
Curate roundtables and special-interest groups; manage sponsorships and co-marketing with associations.
Plan integrated campaigns around industry and client events.
Technology & Analytics
Own the martech stack (automation, CRM, analytics). Use data to iterate and scale what works.
What you’ll bring
3+ years in MarComms—ideally B2B tech or professional services—plus a relevant degree.
Fluency with HubSpot (or similar), social scheduling/LinkedIn for B2B, email/newsletters, and buyer-intent/ABM tools.
Analytics chops (GA, social, dashboards) and a basic grasp of web UX.
Superb writing, detail obsession, and the ability to juggle multiple campaigns.
A proactive, analytical, collaborative operator who turns insight into action.
Bonus: experience with professional services buyers, thought-leadership programs, and AI/performance tech.
How success is measured
Qualified pipeline contribution and lead quality.
Web engagement and conversion lift.
Social/community growth in target segments.
Content and event performance (downloads, attendance, ROI).
Team, location & ways of working
Report to the Head of BD; collaborate with the CEO plus BD, CX, and Product. Work flexibly across AU/UK time zones, with occasional travel for events (4–6x/year).
- Services
- Career search
- Role
- Marketing
- Locations
- Sydney, Melbourne, Brisbane, London
- Remote status
- Fully Remote
Novum Global - Worldwide Legal Sector Specialist
We create opportunities for legal technology businesses and law firms through business advisory and talent acquisition services and for candidates through building long-term careers.
Novum Global bring over 20 years of expertise together from a variety of disciplines to make the future of technology vendors and professionals brighter. Our team is dedicated to being the partner that businesses, firms and professionals can go to with ease of mind that their growth aspirations are in the best hands.
Novum Global's services range from start to end as we find the best matches between open roles and professionals and support the development and successful execution of strategic goals.
About Novum Global
Novum Global is a global specialist in the legal sector, connecting legal tech businesses, law firms, and candidates with opportunities for growth. Trusted by 130+ businesses, law firms, and thousands of candidates, Novum Global delivers exceptional consulting, talent acquisition, and tailored advisory services in sales, marketing, and HR. Focused on driving growth at personal and corporate levels, Novum Global empowers clients with the tools and expertise needed to stay ahead in the legal industry.